5 PSYCHOLOGICAL TRICKS Famous People use them all the time.

Procrastination and the Mind

You might have realized that the most interesting and useful psychological tricks that we talk about are not taught by your parents.  

The good news is that we are going to be covering 5 PSYCHOLOGICAL TRICKS that can improve your lifestyle.  These are especially useful in leadership, relationships, marriage, business and any sort of scenario where you are trying to persuade someone.  

1. Why Knowing these 5 Psychological tricks will give you an upper hand when negotiating daily with people. 

The first one is the word “BUT” or “However”. These words are commonly used.  We use them a lot in communicating with our family members, friends, and colleagues. People do not realize the amazing power around the word “BUT”.   

Retrain your Brain

Many people deliver varied messages the wrong way.  They tend to deliver the good news first and then the bad news next. But the opposite is the way to go if you want to maintain a good relationship with people. 

For example, if a friend or family member asks you to hang out with them and you cannot oblige.  Instead of saying “I really cannot go out tonight”, you can say.  “I really cannot go out tonight, but I would have loved to.”  Thanks for the invite”.  The person will not feel so bad since you responded with a positive attitude.

So, in any sort of scenario with combined news, put the good material second and the not so good news first.

2. Another Psychology Trick That Gives You An Edge In Daily Negotiations. It Works Tremendously.

The second tip has to do with something called “A DOUBLE BIND”.  This happens when conflicting messages are generated in communication. With one negating the other.  You want to be aware of this especially when it is being used in a sales situation, perhaps to your disadvantage.  

Double bind theory was first described by Gregory Bateson and his colleagues in the 1950s.

Double binds are often applied as a form of control without open pressure.  The use of confusion makes them difficult both to respond to and to resist.

This technique can be used to help in making decisions or to upsell your option. The possibilities are almost limitless.

When using this sales technique, it is important to offer only two options – no more, no less. This gives the perspective of choice, yet it does not overpower someone with different options.

the psychology of your mind

For example, if you are looking at a menu in a restaurant and your waitress presents you with two specials for the day like grilled Salmon with a side dish or grill steak with salad.  And you were just looking at the menu and have not decided on what you want to eat.

Maybe you were thinking of eating something cheaper or healthier. But you are being presented with two good options, that are the restaurants’ higher profit generators.

This trick is used in sales all the time.  Be aware of it.  You can use it much to your advantage with people.  Or in leadership or sales roles where you have to use persuasive negotiations to influence associates.  The best way to do this is to use “A DOUBLE BIND”.  

3. Effective Cognitive Therapy Techniques as the secret to totally transform your life today. Boost your life. Start now.

Next is the third trick.  This is about VISUALIZATION.  Our brain is continuously using visualization in the process of envisioning future occurrences.  It happens so naturally that you usually are not aware of it.

Research shows that when we visualize, we can do implausible things in our lives, what we do not realize is that the images that are created in other people’s heads by our own words are just as powerful.

The more details you have in visualization the more real it will become, and the more it will increase performance as the brain starts to grow neural connections that result from the repeated visual image along with enhancing motivation that increases the likelihood of taking an action toward your goal.

For example, if you think about wanting to go to Paris, France for a vacation and instantly reject it, you quickly forget about it. However, if you think going on a vacation in Paris, close your eyes and spend a few minutes really visualization the details, how wonderful it would be, site seeing, enjoying the images until you are filled with excitement, your decision to purchase a ticket and plan your trip increases intensely.

So now, you have imprinted the idea in your brain, and your brain gets activated in trying to develop plans on how to attain what it is that you desire and have visualized.

You might start to think about putting together the best itinerary for your trip. You start researching tourist attractions and things to do in Paris. 

The best way to boost your visualization is to put in work.  Picture it in detail, feel it, and plan how to achieve it.

Retrain your Brain
Winning The Game Of Money A Brain Training Program by John Assaraf. One Of The Best Neuro Programs That Will Blow Your Mind?

For example, you are in a relationship, and you have been pitching to your partner that you need a break. You both need to go on a vacation, or a cruise and your partner has been reluctant to cave in.

You can put the picture in your partner’s head by talking about the trip, the different restaurants, and the beaches there.  Show him pictures and indirectly help him/her visualize it. 

Before long, your partner will be excited to plan and go on the trip with you.  He/she now has the image in his / her mind.  Indirectly painting a picture for someone else will be useful in getting them to see and visualize with you.

4. Another psychology trick that works most times in upping your negotiation game.

Give a little something to get a little something in return.

The fourth tip is about Reciprocity.  Make people feel needed when you ask for help.

If you need someone’s help, it is usually better to start off with the phrase, ‘I need your help…’ People like to feel needed, and they dislike feelings of guilt.  When you start off the conversation with that phrase, people are more likely to be compelled to help you.

Also, people are more likely to help if they feel or know that they will get something in return.

Do not make it only about yourself when requesting a favour from people.  Especially people that you are not acquainted with.  Let them know what they will benefit from it.

This trick can be very useful when networking and trying to expand your business.

For example, when reaching out to grocery stores regarding stocking and introducing your new product to their store.

You do not just write a proposal requesting that they sell your products to their customers.  The best approach is to do some research about their customers.  And figure out that they will like your products. 

You then let the grocery store know that putting your product on their shelves will attract more customers and expand their clientele.

They will be glad to stock your products and increase their sales.

This trick can be used in your personal life as well.  A friend will be more obliged to give you a ride if you offer to put gas in his / her car. 

Another example is when you need a place to stay.  Offering to help with rent will make someone feel good about sharing his / her place with you.

5. This is an effective psychology trick that works most of the time. When resources are not available, we are more likely to desire them.

The last thing that we are going to talk about is “SCARCITY”.   Now I have talked about “SCARCITY” but truly it might be one of the most if not the most important social psychological factors for creating designs.

We go crazy when we feel like this is our last chance to have something, someone, or whatever it is. The problem here is that when we really want something in our lives, we tend to make ourselves extremely available, we destroy any sense of SCARCITY.

Many relationship coaches and mentors hammer on this point.  Do not be too available if you want to be respected and appreciated.

Procrastination and the Mind

No, do not fake scarcity.  But fill your life with loads of fun and useful activities to make you scarce and your time valuable.

For example, there are people that take you for granted because you are always available whenever they beckon. They feel like you do not have anything better to do anyway.  But when you spruce up your life with daily positive activities that keep you engaged such that you are not waiting for hands and feet on such individuals. Things change and you are more appreciated.

So next time such people need your help or time, they will call ahead and plan with you and not take you for granted.  Because making yourself less available makes them value your time more.

Another example is when you are dating.  People get very excited when they meet new potential lovers. 

And want to be around them all the time.  But this makes them susceptible to being taken for granted.  They appear needy and clingy when this happens.

Remember not to drop everything, including your life, when you first meet a potential “special one”. Make yourself a bit scarce and you will be highly valued and appreciated.

Keep in mind that scarcity is extremely important for influencing people.  It works on me, works on everybody all the time.  It works in sales, relationships, and many aspects of life.  Do not fake it but allow your schedule to be filled with things that make you a bit more scarce and less accessible.  ( go out with a friend, have a break for yourself with meditation, read a book, have a spa day, spending time with your parents … fill up your calendar with simple things then you don’t feel like cheating)

CONCLUSION

Knowing these tricks has helped improve my communications and negotiations skills tremendously.  We encourage you to utilize them in your daily transaction.

If you found this helpful you can start applying these 5 psychological tricks and tips today.

Feeling unsure and not yet convinced? Join the free seminar now click on the ” join now…

Conquer Your Fear. The time is now. Don’t wait

Take Action today join the free seminar now...

take action now affiliate marketing

4 Common PPC Mistakes and How to Avoid Them. Get your PPC Campaign right the first time.

Pay Per Click Advertising

Blog written by Josh Wardini Co-Founder of Serpwatch.

Make no mistakes; Pay-per-Click (PPC) is one of the most effective digital marketing strategies available today. Generally speaking, this marketing tactic requires businesses to pay a certain fee whenever their ad gets clicked.

4 common mistakes with PPC Ads

PPC helps promote a brand’s awareness and also increases conversion. According to a study, Google Ads cover a network of more than 2 million websites and apps. This extensive coverage gives businesses the chance to reach more potential customers with PPC.

If you intend using PPC to market your products or services, it’s essential to learn that as rewarding as it is, the road to success could be bumpy due to some mistakes that you can easily avoid if you follow the steps we recommend in this article.

Here are four common PPC mistakes and how to avoid them.

Not Hiring A Good Copywriter

Good writing is essential when creating your ad copy. Your copy should be persuasive and free from grammatical or spelling errors. It should also be engaging.

Most business owners choose to create the ad copy themselves because they wish to cut costs. In most cases, the result is a poor ad copy. Hiring a good copywriter to get the job done will go a long way to contribute to the success of your PPC campaign.

An Irrelevant Landing Page

When a user clicks on your ad, the user is led straight to your landing page. If it turns out the content of your landing page doesn’t match with the promise made on your ad, the user immediately exits your landing page.

Google will waste no time to give a poor-quality score to your ads and reduce its exposure. Worst of all, you’ll have to pay for a click that led to no conversion.

That said, ensure that your landing page and the promises made on your ads match correctly, as this will increase your chances of conversion by 50%.

Not Using the Right Geo-Location

Those new to PPC often make the mistake of not optimizing their ad for the right geographical location.

Your ads showing up in the wrong geo-location could fetch you a penalty from Google. When users get to your landing page and leave after a few seconds, a poor user experience signal is sent to Google, which acts accordingly.

Your ad should have more exposure to a location where your potential customers reside. If most of your customers come from your locality or country, it’s best to have more exposure in that location.

Targeting the Wrong Keywords

A PPC campaign with no basis on proper keyword research will fail. Understand that keywords are the heart of your ad campaign.

A PPC ad should contain keywords that match what your target audience is searching for. Not every keyword is good, and you should not include irrelevant ones in your ad. PPC might not be SEO, but still, a lot of attention is dedicated to keywords.

For an effective PPC campaign, it’s best to work with long-tail keywords as they perform better.

Conclusion

PPC advertising is a great digital marketing strategy. Those who are just striking out as entrepreneurs can significantly benefit from using this technique. Just make sure to avoid the common mistakes that ruin most PPC endeavours, and you’ll be fine.

https://serpwatch.io/blog/ppc-stats/

8 Easy Techniques to increase your sales and conversions on your website.

Choose your team wisely in network marketing

Are you tired of not getting enough traffic to your website, landing pages or squeeze pages?

I remember in the beginning when I started out my visitors were low and it took me a while to understand what it takes to get visitors to my site and actually make them stay and subscribe.

email marketing a great way to build a list

In this blog, I will show you 8 Easy Techniques to increase your sales and conversions on your website.

You must be realistic not everyone who visits your site will actually subscribe, but there is a percentage what will convert into subscribers.

It took me almost 4 months when I made the first sales and had a 4 figure income.

Ok, it sounds not long but I was putting in an extra 4 hours each day. Getting traffic to your site is the most common struggle internet marketers have when they start the business. It took me nearly 8 months to come to 10 K a day. 

You know it is hard to get traffic, but it is not impossible.

When you follow a simple formula on how to improve your traffic you can grow with easy techniques your sales and conversions.

If your traffic is flat and you can’t figure it out how to make it climb up you are at the right place, read this post to the end.

Technique Number 1 Collecting emails as the money is in the List.

It is believed that the more traffic you get, the more sales you make. Unfortunately, this is not true, just because your traffic goes up doesn’t mean your sales go up.

One thing you should do when you have a website is to focus on collecting emails. Build an email list.
Create a good Freebie a product that has value and people are keen on getting it.

Then you are able to grow your list. Also, one thing is you have to give value first before you can get sales. Don’t focus only on the money focus on the value you can provide for your visitors.

The bigger you grow your email list, the more people you are going to convert into customers.

sales and conversions in online marketing

See it from this side whenever someone comes to your website, and they subscribe to your email list, they are already making a commitment to follow you, and your business.

They are going to build that relationship with you, and as you create this relationship, you can send them emails about offers, your products, your services, and you will notice that a percentage of your email list will convert into customers.

The good thing about this is that you can do it easily in using free tools like hellobar.com

Technique Nr. 2 Go over your site and optimise your website for conversions.

The most important thing is to focus on conversion optimisation. You properly think your site is already optimised, but I guess it is not optimised enough; otherwise, you would not be here and read my blog.

Optimising a Website for conversion you must run split testing like AB Test. Most of the marketers wait a long time until they start split testing as most of them think it is not necessary, not the right time, or they are just not comfortable with it.

But if you do not do the split testing how do you know what is going to work and what is not working. Conversions will be then just guessing.

AB Testing is the best ROI generation from your marketing spent, yet very few companies and marketers spend any energy on AB testing.

There are a lot of tools you can use like Crazyegg, Optimizely, Hotjar, and VWO just to name a few.

Crazyegg, for example, will show you where people click on your site and where they do not click.
It shows you how far people scrolling down your page, and they make it very easy to run AB testing.

Below if you click on the picture you can see a video on how to install the plugin to see what visitors actually doing on your website. Please note it is a redirection.

google insights

The reason you want to use this tool is as it will show you which areas of your website are confusing.

You need to improve that, because if you are changing that you are not getting any sales.

Collecting emails and doing conversion optimisation is the foundation if you want to grow your traffic and get more sales.

If you are not generating any sales from your website, something is wrong, and you need to investigate what is wrong and correct it. Remember getting more visitors doesn’t ’t guarantee you more sales.

Technique Nr. 3 increase your visitors to your website.

The Internet is now full of people blogging and hoping to make it in affiliate marketing.

Most people go out there and try to write tons of content because they think the more blog post they have, the more sales they get.

That is wrong thinking just because everyone writes a lot of content; it doesn’t mean you need to follow.

How to write quality content and learn how to build an Affiliate Marketing Business from scratch with a step by step instruction. Click here

Instead of focusing on quantity and there are over a billion blogs on the internet right now, with Medium, Bloglovin, Tumblr, LinkedIn, Facebook etc. focus on high-quality blog posts.

Learn how to write quality content. I did a course with Udemy.

Udemy Copy writing course

This is really a good course and I actually have to say I learned a lot and it made all more sense when Pua was talking about all these things. This course is very structured and interesting to see it from a different perspective. Writing content is not just writing content there is a lot more behind it. Click here to go and buy the Udemy Course on Content writing.

What should you write?

#The best thing is that you write something fresh, something that people haven’t seen before.

When you do that you are more likely to get social shares, Traffic, Linkbacks and higher rankings on Google and Bing.

#Linking your blogs to a handful of people or places you got your source from, or to other competitors within your space that will help you share your content even further.

When you link out to those sites, make sure you email them when you publish that blog post.

This is an example from Neil Patel. It is short and sweet.
Hey Jane
I am a huge fan of your work. I just wanted you to know that I linked out to you in my latest blog post. ( insert link)
It would mean the world to me if you shared it on your favourite social network.
Cheers Sylvia

Download here our cheat sheet with different  E-mail swipes to sent out. 

The easiest way to do it is to ask the people who you link too to share your content.

Technique Nr. 4 Building a Notification list to inform your customers about new blogs.

Tools like subscribers.com make it super simple for people to subscribe. The opt-in cat is another option. When they subscribe, you can create a drip feed within subscribers.

One of my first trip notifications is my favourite Keyword Tool. When I do that, I am sending people to jaaxy.com that drives me a ton of traffic, a ton of usage. It is a favourite way to use in marketing. Use one of your favourite software or tools. 

Try out this Keyword tool it is free. 

 

You can push notifications to use as a primary way to drive traffic to your website, and at the same time, you can generate leads and sales.

Technique nr. 5 Take a look at your competitors uses the software to spy on them.

Using tools like SEMrush, Ahrefs and Buzzsumo, you can spy on your competition.

SEMrush shows you all the popular terms, organic and paid your competitors going after.

Ahrefs shows you everyone who is linking, to your competition that is not linking to you.

Buzzsumo shows all the popular articles that your competition had read.
Use this tool to figure out what is working for your competition and do more of that. Also, you can use these tools to see what is not working for your competition so you can avoid making the same mistakes.

Take advantage of the tools that are out there it helps you to grow your business, and at the same time, you learn from your competition.

Not all tools are free if you can invest in some tools if not use the free version. But upgrade when you can. After all, you are running a business. 

Technique Nr. 6 Go Visit and engage in trade shows, enhance the offline business.

Trade shows are huge. I know we are talking about online stuff but who says you can’t generate business offline.

Even though I get over 20 K unique visitors a month, I still generate more revenue offline.

Lots of people are not so familiar with the internet and getting to know them to present your business is a great idea.

Check out trade shows, Conferences and localised meetups that is how I am building my brand.

Speaking on conferences, going to localise meetups, doing all these things will help you generate business. ( when you start out, you have to know that you will not be paid speaking on conferences or shows.) It does not matter, but it brings you customers and strengthen your Authority.

People aren’t just communicating over the internet, they also want to get to know you. Build that personal connection in person, this is an essential factor. People like to know with whom they are dealing and the mouth to mouth advertising is still popular.

It is simple it is easy you can even apply to speak at conferences also if you haven’t spoken at any event before, just take all your industry events to apply to all of them and one for sure will accept you.

This is a numbers game, that is how I got my first speaking gig. Remember offer value first.

Technique Nr. 7 Get yourself some press you can hire an agency.

Companies like prserve.com will do a performance-based press. If they get you on sites like TechCrunch, Buzzfeed, Entrepreneur or whatever it may be, whatever you are targeting they will charge you.

What that means is that you pay for it.
Some of the not so well-known gurus always say they featured on Forbes or CNN or whatever. That is how they do it. They take their luck and success into their own hands.

If they don’t, get you the deals they won’t charge you.
You also have to understand that it is not a guarantee that you will have the links to your site. Just because you get on TechCrunch doesn’t mean PR serve is going to guarantee that they are going to link to your website.

Yeah, they will mention your site, your product, and your service, and they may want to interview you.

They will create real press even real magazines likes Forbes the offline edition or Entrepreneur, right the physical hard copy print magazine version. It is a great way to just generate press without having to pay those monthly retainers like most of those PR Companies charge.

Technique Nr. 8 Keep your content SEO optimised.

You do not have to use too much SEO or hire an SEO expert. The only thing you should do is use a keyword tool and check out the best keywords for your article or blog post.

It is not so difficult as you think with our Jaaxy Keyword tool you can do and optimise your blog post and get ahead of your competition.

 

You can use the google keyword tool, but it will not give you all the stats you get from jaaxy. By the way, Jaaxy is a free Keyword tool, and you can try it out here.

Last, not least, I like to show you how I have learned in steps how to finetune my business and become successful.

I am not making millions, but I am making a good income, and I am learning every day how to scale my business. It is great that I am part of a community and a program that lets me host my websites and provides me with live training and community support of 1.3 million members.

Click here if you want to know how to finetune your business and scale it so that you have more website visitors and you can make more sales.

So that’s it, and if you want me to help you grow your flat business, or you want me to take your growing business make you even grow faster check out this link and see you on the inside.

wealthy affiliate starter membership

To sign up it has a 7 day free trial with the first 10 Training lessons for free, and you will also get 2 websites with a subdomain for free, best part you do not need a credit card. Try it out. Click here

If you like this blog then please like, comment, subscribe, share and thank you for reading my blog.

If you have questions please feel free to ask in the comment box. I answer normally in 48 hours. 

Cheers Sylvia 

Affiliate Marketing for Beginners. Is Wealthy Affiliate the real deal or a scam…?

How To Make Extra Money From A Home? Ideas for you that work for an extra paycheck.